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What is the point of a hashtag?

Have you ever gone on Instagram, Twitter, Facebook or another social platform, seen a hashtag and thought to yourself, what the actual F? Yep. Me too. In fact, it happens pretty regularly. It’s 2019 and one would think that hashtags are easy to understand and easy to use. And yet, people still use hashtags like […] Read more…

4 Reasons why good copy and content is a long term digital marketing strategy worth playing.

Words matter. What we say and how we say them can impact customer loyalty, trust, online visibility and more. Businesses often want the quick and easy when it comes to being found online, but the reality of it is, Search Engine Optimization (SEO) done right shouldn’t be quick and easy.  A good copywriting or content […] Read more…

How Does Blogging Help Search Engine Optimization (SEO)

How Does Blogging Help My Online Presence and Search Engine Optimization (SEO) To blog is to connect with one’s audience, it’s your opportunity to provide a solution to a problem your prospective customer (or current) may have. As mentioned in our blog, “Does my business need a blog?”, blogging helps connect you with your customer. […] Read more…

Does my business need to blog?

We often hear from friends and clients, “so and so told me that we should have a blog but we’re in the *insert any industry name here* so we don’t really need a blog, do we? No one is going to read it anyway, so we’ll just save a few dollars to put toward our […] Read more…